Analisis Pengaruh Positioning Daya Tarik Wisata Terhadap Keputusan Wisatawan Untuk Berkunjung Di Objek Wisata Kebun Raya Unmul Samarinda
Abstract views: 352
,
PDF downloads: 409
Keywords:
Positioning, Tourists Attraction, Tourist
Abstract
This study aims to determine whether the positioning variable has a partial and simultaneous influence on tourists' decision to visit the Samarinda Unmul Botanical Garden? Which is the most dominant influence on the decision of tourists visiting the Botanical Gardens Unmul Samarinda? This study uses a Multiple Regression analysis to analyze research results. Ha accepted that there is an influence between the experimental concept on tourists' decision to visit. Thi's evidenced by the value of tcount> t table (3.049> 1.661), the significance is less than 0.05 (0.003).
Downloads
Download data is not yet available.
References
[1] Darmawan, Deni. 2013. Metode Penelitian Kuantitatif. Bandung. PT Remaja Rosdakarta
[2] Fandeli, Chafid. 1995. Dasar-Dasar Manajemen Kepariwisataan. Yogyakarta. Liberty.
[3] Hasan, Ali. 2009. Marketing. Yogyakarta. Medpress
[4] ……, Ali. 2013. Marketing dan Kasus-kasus pilihan. Yogyakarta. CAPS
[5] Kuncoro, Mudrajad. 2004. Metode Kuantitatif Teori dan Aplikasi Untuk Bisnis dan Ekonomi. Yogyakarta. AMP YKPN
[6] Musanef. 1996. Manajemen Usaha Pariwisata. Jakarta. Gunung Agung.
[7] Pendit, Nyoman S. 2002. Ilmu Pariwisata “Sebuah Pengantar Perdana”. Jakarta. PT Pradnya Paramita [8] Pitana, I Gde dan Gayatri. 2005. Sosiologi Pariwisata. Yogyakarta. Andi.
[9] …….., I Gde dan Diarta. 2009. Pengantar Ilmu Pariwisata. Yogyakarta. Andi.
[10] Sihite, Richard. 2000. Tourism Industry (Kepariwisataan). Surabaya. SIC
[11] Siregar, Syofian. 2013. Metode Penelitian Kuantitatif dan SPSS. Jakarta. Kencana Prenada.
[12] Sugiyono. 2013. Metode Penelitian Manajemen. Bandung. CV Alfabeta.
[13] . 2013. Metode Penelitian Kuantitatif, Kualitatif, Dan R&D. Bandung. CV Alfabeta.
[14] Sudjana. 1996. Metode Statistik. Bandung. Tarsito.
[15] Sunyoto, Danang. 2011. Metode Penelitian Ekonomi. Yogyakarta. CAPS
[16] Suwantoro, Gamal. 2004. Dasar – Dasar Pariwisata. Yogyakarta. Andi 26 Edutourism Journal of Tourism Research 3 Vol. 01, No. 01, December 2019, p. 19-27 ISSN: 2686-4746; E ISSN: - Rinto Dwiatmojo, et.al (Positioning DTW)
[17] Tjiptono, Fandy. 1997. Strategi Pemasaran. Yogyakarta. Andi.
[18] Wahab, Salah Pd.D. 1997. Pemasaran Pariwisata. Jakarta. PT Pradnya Paramita.
[19] Yoeti, Oka A. 1996. Pengantar Ilmu Pariwisata. Bandung. Angkasa.
[2] Fandeli, Chafid. 1995. Dasar-Dasar Manajemen Kepariwisataan. Yogyakarta. Liberty.
[3] Hasan, Ali. 2009. Marketing. Yogyakarta. Medpress
[4] ……, Ali. 2013. Marketing dan Kasus-kasus pilihan. Yogyakarta. CAPS
[5] Kuncoro, Mudrajad. 2004. Metode Kuantitatif Teori dan Aplikasi Untuk Bisnis dan Ekonomi. Yogyakarta. AMP YKPN
[6] Musanef. 1996. Manajemen Usaha Pariwisata. Jakarta. Gunung Agung.
[7] Pendit, Nyoman S. 2002. Ilmu Pariwisata “Sebuah Pengantar Perdana”. Jakarta. PT Pradnya Paramita [8] Pitana, I Gde dan Gayatri. 2005. Sosiologi Pariwisata. Yogyakarta. Andi.
[9] …….., I Gde dan Diarta. 2009. Pengantar Ilmu Pariwisata. Yogyakarta. Andi.
[10] Sihite, Richard. 2000. Tourism Industry (Kepariwisataan). Surabaya. SIC
[11] Siregar, Syofian. 2013. Metode Penelitian Kuantitatif dan SPSS. Jakarta. Kencana Prenada.
[12] Sugiyono. 2013. Metode Penelitian Manajemen. Bandung. CV Alfabeta.
[13] . 2013. Metode Penelitian Kuantitatif, Kualitatif, Dan R&D. Bandung. CV Alfabeta.
[14] Sudjana. 1996. Metode Statistik. Bandung. Tarsito.
[15] Sunyoto, Danang. 2011. Metode Penelitian Ekonomi. Yogyakarta. CAPS
[16] Suwantoro, Gamal. 2004. Dasar – Dasar Pariwisata. Yogyakarta. Andi 26 Edutourism Journal of Tourism Research 3 Vol. 01, No. 01, December 2019, p. 19-27 ISSN: 2686-4746; E ISSN: - Rinto Dwiatmojo, et.al (Positioning DTW)
[17] Tjiptono, Fandy. 1997. Strategi Pemasaran. Yogyakarta. Andi.
[18] Wahab, Salah Pd.D. 1997. Pemasaran Pariwisata. Jakarta. PT Pradnya Paramita.
[19] Yoeti, Oka A. 1996. Pengantar Ilmu Pariwisata. Bandung. Angkasa.
Published
2019-12-22
How to Cite
Rinto Dwiatmojo, & Isransyah Nur. (2019). Analisis Pengaruh Positioning Daya Tarik Wisata Terhadap Keputusan Wisatawan Untuk Berkunjung Di Objek Wisata Kebun Raya Unmul Samarinda. EDUTOURISM Journal Of Tourism Research, 1(2), 55-63. https://doi.org/10.53050/ejtr.v1i2.119
Section
Articles
Copyright (c) 2019 Edutourism Journal Of Tourism Research
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
- The author (s) keeps copyright on any article.
- The author grants the journal, right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work’s authorship and initial publication in this journal.
- Authors can enter separate, additional contractual arrangements for the non-exclusive distribution of the journal’s published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
- We distributed the article, and any associated published material under the Creative Commons Attribution-Share alike 4.0 International License
